Description

Search engine optimization (SEO) is a critical way to make your bank more visible to people seeking what you have to offer. Learn about the factors that affect search results and identify best practices that can help you and your bank right away.

Modules are:

Search Engines: Drive Traffic
On-Page: Maximize Your Site
Off-Page: Attract Visitors
Writing for SEO: Contribute to Success

Produced by Mindset Digital

What You’ll Learn

After completing this course, students will be able to:

Describe how search engines work, including how they identify and rank webpages
Identify the factors on a website that most affect search rankings
Identify the factors separate from your website that most affect search rankings
Write content to optimize search results