Overcoming Objections Suite

Course Number: ABA

Course Code: ABA

This suite of three courses, one exercise module, and one toolkit* imparts skills for effectively responding to client questions and objections. Completing this suite provides best practices for completing the sales process and building client relationships. Concise, impactful lessons can be applied on the job immediately. 


*Only available as a suite

  • Handling Client Questions
    Guides you through appropriately responding to client questions using product knowledge. Explore how questions can be seen as a positive response to a recommendation.
  • Responding to Client Objections
    Guides you through the most common client objections to product and service recommendations. Explore how to anticipate potential objections and expertly respond. Discover the benefit of keeping informed about your competition.
  • Closing and Following Up
    Guides you through taking a consultative approach to closing and following up on a sale. Explore the “assumptive close” technique. Uncover ways to build client relationships with appropriate follow-ups.
  • Overcoming Objections – Apply What You’ve Learned
    Practice navigating client questions and objections to result in a successful sale.
  • Toolkit
    Guides you through working with a coach to increase learning retention and provides additional reference materials for on-the-job application of client relationship skills.

Audience: Branch and administrative office staff, call center staff, tellers, new hires, and anyone who may interact with customers.

Prerequisites: None

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Member Price: $55.00
Non-Member Price: $75.00
Textbook Charge: $0.00

Credits: n/a

Length: Approximately 20 minutes

ABA Training