Leveraging LinkedIn

Course Number: ABA

Course Code: ABA

LinkedIn plays an important role in how you are perceived professionally. Learn how to leverage this high-traffic destination with a LinkedIn profile that truly reflects your professional brand and allows you to connect with prospects and customers.

Modules are:

  • Stand Out: Build a Powerful Profile
  • Connect: Grow Your Network
  • Tune In: Keep Up in a Busy World
  • Share: Be a Thought Leader
  • Reach Out: Promote Your Brand

Produced by Mindset Digital

What You’ll Learn

  • Explain the best practices for creating accounts and content
  • Identify strategies to connect with prospects, customers, and other professionals
  • Leverage LinkedIn as a tool to stay informed
  • Identify thought leadership strategies
  • Identify approaches to extend branch reach and increase audience engagement

Audience: Any bank employee who uses LinkedIn to promote the bank's brand, products, and services.

Prerequisites: None

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Member Price: $129.00
Non-Member Price: $179.00
Textbook Charge: $0.00

Credits: 1.5 CFMP


ABA Training