Leveraging LinkedIn

Course Number: ABA

Course Code: ABA

LinkedIn plays an important role in how you are perceived professionally. Learn how to leverage this high-traffic destination with a LinkedIn profile that truly reflects your professional brand and allows you to connect with prospects and customers.

Modules are:
-Stand Out: Build a Powerful Profile
-Connect: Grow Your Network
-Tune In: Keep Up in a Busy World
-Share: Be a Thought Leader
-Reach Out: Promote Your Brand
?Produced by Mindset Digital

What You’ll Learn
-Explain the best practices for creating accounts and content
-Identify strategies to connect with prospects, customers, and other professionals
-Leverage LinkedIn as a tool to stay informed
-Identify thought leadership strategies
-Identify approaches to extend branch reach and increase audience engagement

Audience: Any bank employee who uses LinkedIn to promote the bank's brand, products, and services.

Prerequisites: None

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